Sunday, August 23, 2020

PTSD as it relates to military combat Annotated Bibliography

PTSD as it identifies with military battle - Annotated Bibliography Example Social and Behavioral Sciences, 5, 262â€266. The motivation behind this investigation was to show the impact of social medicines on personal satisfaction. The technique utilized included the investigation of 60 Iranian battles who partook in war among Iran and Iraq. SF-36 survey was utilized for assessment. The outcome was that conduct mediations of military battles improved personal satisfaction. The investigation tries to decide the connection between war introduction and PTSD among attendants in Gaza. 1130 medical attendants presented to war were concentrated to appear on the off chance that they had PSTD. The outcomes showed that attendants in Gaza endured PSTD after introduction to war. The reason for this examination was to discover the deterrents looked by military staff when confronted with mellow horrendous mind injury which is a type of PTSD. The strategy is a writing survey of past research. The outcomes demonstrate that enthusiastic trouble are the fundamental side effects of mind injury issue. Meziab, O., Kirby, K.A., Williams, B., Yaffe, K., Byers, A.L. what's more, Barnes, E.B. (2014). Detainee of war status, posttraumatic stress issue, and dementia in more seasoned veterans. Alzheimer’s & Dementia, 10, 236-241. This investigation was done to decide if detainees of war experienced dementia without encountering PTSD. The strategy included a partner investigation of 182,879 veterans of war to show the connection between the status of detainees of war and PTSD, and their experience of measurement in the subsequent examination. The outcomes demonstrated that the status of detainees of war and their involvement in PTSD lead to higher danger of dementia. The investigation inspected the commonness of rest by PTSD casualties. PTSD-analyzed patients were tried utilizing SCID rules considering non-rest PTSD side effects. It was discovered that PTSD veterans experienced low quality of rest. Polusny, M.A., Kumpula, M.J., Meis, L.A., Erbes, C.R., Arbisi, P.A., Murdoch, M., Thuras, P., Kehle-Forbes, S.M. furthermore, Johnson, A.K. (2014). Sexual orientation contrasts in the impacts of deployment-related

Saturday, August 22, 2020

Ethics and Financial Services

Japanese watch showcase review Results for the monetary year finished March 31 show that watch deals at Japans Big Three watch firms drooped for the second back to back year as the Great Recession kept on smothering interest for mid-evaluated watches. By and by, the watch divisions at Citizen, Seiko and Casio stayed beneficial. For the organizations all in all, lone the Citizen Group detailed a benefit for year; Seiko and Casio both revealed misfortunes. Seiko In the watch divisions, the hardest hit was Seiko, producer of Seiko, Pulsar, Alba and authorized brand watches; watch deals fell 31 percent to 64.5 billion yen ($693 million) for the monetary year. Two years prior, Seikos watch deals totaled  ¥117.2 billion. From that point forward, they have fallen an amazing 45%. Seiko now positions third among the Big Three as far as watch income. Seiko Holdings Corp. said working salary at its Seiko Watch Corp. auxiliary expanded 38 percent to  ¥2.2 billion ($23.6 million). In contrast to Citizen and Casio, Seiko Holdings gave no announcement examining the money related outcomes. Resident Watch and clock deals at Citizen Watch Co. fell 6.7 percent in the monetary year to  ¥123.6 billion ($1.33 billion). With respect to Japanese market, Citizen said in an explanation that the moderate recuperation in utilization and different factors under winning financial conditions made for an exceedingly troublesome deals condition particularly for premium-evaluated items for the initial 75% of the year. Abroad, deals in Asia, especially China, were strong and a long ways in front of the earlier year, Citizen said. In the North American market, the biggest for this business, troublesome conditions proceeded through the principal half, yet offered route to a quicker than-anticipated market recuperation in the subsequent half and deals development for Eco-Drive and other high worth included items, Citizen said. Resident said deals at its Bulova Corp. auxiliary in the United States dropped for the year, in spite of the fact that Bulova posted more grounded second half deals because of expanded deals of mechanical watches and other separated items. Working benefit in Citizens watch and clock section rose 7.1 percent to  ¥9.7 billion ($104.2 million). Casio Deals of Casio Computer Companys watch division fell simply 2.8 percent to  ¥78.1 billion yen ($839 million). Deals of non-radio-controlled watches were influenced by the brutal market condition in the main half, Casio said in an announcement, yet deals of radio-controlled watches were solid, especially Casios high-esteem included brands, for example, G-Shock, Oceanus, and Edifice. Casio doesn't uncover the working pay of its watch division. Its general gadgets portion, which incorporates watches, revealed a  ¥19.9 billion misfortune ($213.8 million). Notwithstanding, Casio noticed that watches remained profoundly productive. Watches speak to just a part of the deals of every one of the three firms. At Citizen and Casio, watches beat different divisions. Net deals for Citizen Holding Co. Ltd. dropped 14.9 percent to  ¥252.5 billion ($2.71 billion). Net gain for the Citizen Group stayed stable at  ¥3.5 billion ($37.6 million). Net deals for Casio in general dropped 17.4 percent to  ¥427.9 ($4.60 billion). For the year, Casio announced lost  ¥21.0 billion ($226.0 million). Casio said the essential driver of the misfortune was a sharp decrease in deals of phones. Net deals at Seiko Holdings Corp. expanded 33% to  ¥230.7 billion ($2.48 billion). The expansion, nonetheless, is expected completely to a revamping of the Seiko Group in October that made Seiko Instruments Inc., one of the gatherings two significant assembling units, an auxiliary of Seiko Holdings. SII included  ¥85.0 billion ($913.6 million) to Seiko Holdings deals. Without SII, Seiko Holding deals would have declined by 16 percent for the year. Seiko Holdings detailed a total deficit for the time of  ¥3.6 billion ($39 million). Enormous Three Watch Sales 2006-2010 (billion yen) Resident Sales Casio Sales Seiko Sales Motivation behind Marketing Plan The motivation behind composing an advertising plan is to give a nitty gritty report of our new item in the market. Beginning from item characteristics, finding our reasonable objective markets, the advantages that our objective clients will get, choosing proper appropriation channels to make our item effectively open, examining the present circumstance examination of our objective markets, investigation of our rivals, and the proportion of market which they have captured.Designing an advertising blend, estimating procedures, Marketing destinations and as needs be making promoting systems. Statement of purpose With in this limited ability to focus time we have increased a decent verbal exchange by giving better quality solid items. Creative, present day, up-to-date are for the most part engaging attributes that epitomize Integrals structure. Dreams and standards can't be acknowledged by methods for regular thoughts and advances. That is the reason our way to deal with advancement is to define a difficult objective and tackle it from each conceivable viewpoint until what basically cannot be done completes. We Updates you with time Organization profile à ¢Ã¢â€š ¬Ã¢ ¢ Organization name Bingo Watches. Promoting Plan for Power Disk Watch N$B 3 MR. Uzair Zaheer is CEO of the organization. à ¢Ã¢â€š ¬Ã¢ ¢ MR. Aamir Latif is Managing Director of the organization. à ¢Ã¢â€š ¬Ã¢ ¢ MR. Majid Ali is GM of the organization. à ¢Ã¢â€š ¬Ã¢ ¢ MR. Arslan Khurshid is Marketing Director. à ¢Ã¢â€š ¬Ã¢ ¢ Organization item name is Power Disk Watch. Status of the organization Bingo began their business in 2001 from the significant urban communities Lahore, Islamabad, Karachi and for as long as five years our organization has been of delivering following items à ¢Ã¢â€š ¬Ã¢ ¢ wrist observes (Computerized and Analog) à ¢Ã¢â€š ¬Ã¢ ¢ Extravagant divider timekeepers (Digital and Analog) With in this limited capacity to focus time we have increased a decent verbal exchange for our quality items which we have been creating as indicated by the market likings. Presently we are going to dispatch another imaginative, earth shattering, new special item in the market which is at present not accessible so we are having no contenders for our new item called Power Circle Watch. Market status of the organization Promoting Plan for Power Disk Watch N$B 4 Our organization chiefly centering in Pakistans advertise, our items are being utilized in Pakistan. The altruism of our items is high in the market. Because of market review we have an enormous amount of steadfast client just as potential costumers. There is nonstop correspondence with the client (advancement) to build the quality and execution of existing items. Based on past understanding there are acceptable desires with the new item Power Disk Watch. Item Attributes Calfskin and chain lashes: This item will be accessible for clients in veritable calfskin and chain (titanium) lashes relying upon watch model. Mp3 player: It has a form in MP3 music player which will be an energizing advance for fun admirers of various ages. Voice recorder: Watch likewise can record voice messages, theres a little, touchy mouthpiece at the base of the watch. It very well may be utilized as a covert operative recorder. Worked in equalizer: There is a worked in equalizer in this item which will empower the clients to change to various methods of inherent equalizer for example rock, delicate, pop, move, exemplary, level Memory space Battery: Advertising Plan for Power Disk Watch N$B 5 Work in 170mAH, 3.7V Hi Li-particle battery-powered battery. Contingent upon the model its memory space differs for example 128MB, 256MB, 512MB, and 1GB Night mode: At the point when it turns dull the watch arms and fastens consequently begins sparkling so one can undoubtedly work. Weight Speed: Weight of the gadget is 50-80g (Varies with structure and shape) and the speed is USB 1.1 (Max 5Mbps). Bolster bit rate: Bolster bit rate is 32kbps-256kbps. Light markers: It has distinctive sign lights to demonstrate charging, Mp3 player on/off. Play time: Utilizing this watch clients can play ceaselessly for 10~12 hours. Framework support: Windows 98 or above. Various arrangements: Advertising Plan for Power Disk Watch The watch handles various configurations like MP3, WMA, and WAV records for playback. Fitting and play: For windows over 98 there is no compelling reason to introduce driver simply plug furthermore, play. Steps of Marketing plan 1) Situational Analysis 1) Micro Environment 2) Macro condition Smaller scale Environment Smaller scale factors are the variables that straightforwardly impact our organization. The principle small scale factors are: 1Intermediaries (Suppliers/Distributors) 2Customers 3Competitors (direct/backhanded) P o te n tia l E n tra n ts S u p lie rs B u y e rs S u b s titu te s In d u s attempt Full scale Environment Promoting Plan for Power Disk Watch N$B 7 1)- Demograhic Environment Demography is the investigation of human populace as far as age, sexual orientation, family size, family life cycle, training and populace age blend. Pakistan is one of the third world nations with a populace of 15.50 billion out of which 48% are guys and 52% are females. 55% of the populace includes in horticulture. The proficiency rate in low for example 39% and populace rate is 2.3% every year. The vast majority of the populace lives in provincial zones however movement rate is high. The per capital pay is $480 per individual yearly. Lahore is probably the biggest city of Pakistan. The objective of our watch is youthful age maturing from 20-35 yet at the same time watch is being utilized by folks also. 2)- Economic Environment In underdeveloped nations, a huge piece of the pay of individuals is spent on the fundamental needs, so its the most touchy condition where the pay level is low, working class is contracting, riches circulation is inconsistent and sparing rate is low. The individuals are either exceptionally rich or extremely poor. Also, their utilization conduct differs appropriately. 3)- Technological condition In Pakistan, there are less chances of advancement are accessible because of the absence of research. Anyway it likewise relies upon the organizations that the amount they lean toward the exploration and custome

Friday, August 21, 2020

Why Homework Is Bad Free Essays

For quite a long time, educators have assigned schoolwork to understudies. The reason for schoolwork is to find if understudies comprehend the material alright to finish a task all alone. However, is schoolwork truly helping children or harming them? From teachers’ perspective, schoolwork is useful to get a thought of how well understudies comprehend the material. We will compose a custom paper test on Why Homework Is Bad or on the other hand any comparable subject just for you Request Now Then again, from the parents’ and students’ perspective, schoolwork is very unpleasant and tedious. I accept that schoolwork doesn’t help understudies and may really be harming them. In the first place, schoolwork isn’t helping kids as they once in a while have the opportunity to get outside and be dynamic. Without time to get outside and exercise, an ever increasing number of children are being determined to have ADHD and corpulence. They don’t get the opportunity to have a ton of fun and let out vitality so when they are at school for seven hours per day they make some harder memories concentrating. This has become a developing issue with center and secondary school understudies the same number of schools have taken out physical training from the school plan. At the point when children return home, they won’t possess energy for practice on the off chance that they have long stretches of schoolwork sitting tight for them. Second, kids are just children once and need time to do what they need. They need inventive outlets for their own advantages, similar to music, dramatization, and sports. On the off chance that children have no opportunity to do what they need, would they say they will be upbeat? Obviously not! On the off chance that they aren’t cheerful, will they attempt their best in school? Dubious. At the point when tired children get overpowered with work, they shut out or miss significant data in the study hall. At that point, they don’t have what they have to know for their schoolwork and shouldn't something be said about that test one week from now in Spanish class? Is it accurate to say that they will get a passing mark on that? No! Not finishing schoolwork has a domino impact. At the point when the instructor clarifies tonight’s schoolwork and focused on kids don’t get it, let’s simply state, â€Å"It’s going to be an exceptionally difficult night! † Kids can get so irritated with schoolwork; it doesn’t just influence the kid yet in addition the guardians. Wouldn’t life be such a great amount of simpler without schoolwork? A third explanation that schoolwork doesn’t help is that youngsters are developing and need more rest. Since schoolwork has become a colossal piece of a child’s night, it is as yet being done late into the night. Most children are getting under seven hours of rest. On the off chance that kids don’t get a decent night’s rest, how do guardians and educators anticipate that them should give a valiant effort in school? At the point when children are worn out, they are bound to get overpowered and focused. Whenever depleted, do you think their work will be quality? No! Doing ineffectively on schoolwork impacts kids’ grades. Schoolwork has become something that youngsters worry over consistently. Let’s put it along these lines, schoolwork isn't making a difference. It is making more children get determined to have ADHD and heftiness since they don’t have the opportunity to simply get outside and play in the brilliant, bright outside . Since they have schoolwork accumulating, they have less time to simply be kids and do what they need. Additionally, kids don’t get enough lay down with so much schoolwork consistently! Consider what life would resemble without schoolwork. The world would be a superior spot and children would improve in school. Have you at any point pondered the way that youngsters go through the greater part of their day doing school related things? Does schoolwork despite everything appear to be a smart thought? ? Step by step instructions to refer to Why Homework Is Bad, Papers

Developing an Ethical Business Environment Essay

Building up an Ethical Business Environment - Essay Example (Kuhn, 2005, 12) Hierarchical administration includes a few genuine undertakings that worry the entire organization as well as its partners. This is the motivation behind why the requirement for the fine utilization of moral administration is fundamental for the compatibility of legitimate administrative policing forms. The board, as known to many is a performed work in each hierarchical set up that is basic for orchestrating the exercises of certain business gatherings. The said demonstration of sorting out a business bunch for sure requires an elevated level of authority aptitudes. Concerning this explanation, administration at that point is viewed as a duty that requests exertion and persistence in managing others (Humes-Schulz, 2002, 15). As the current human culture advances to being financially worldwide, the requirement for the board particularly on business associations is elevated. Thus, there are vital purposes of thought when great administration is being discussed. Today, as the board of organizations manage multicultural contrasts of the individuals making up the organization, it could be seen that the difficulties in managing authoritative issues gets more enthusiastically to manage, consequently, requiring progressively capable mentalities and acts towards the obligation of hierarchical administration (Cragg, The Shopping Mall Challenge). Absolutely, the accompanying authoritative issues are the significant obligations that the pioneers must address in their every day exercises: - High Profile authoritative Failures This worries the issue that is worried about the disappointment of the organization, which somehow or another gets dubious and in a manner annihilates the organization's notoriety in the business. Pioneers of the association should make sure that a specific proportion of harm control ought to quickly be contemplated to have the option to reply to the questions raised against the organization through the presence of the said issue. - Higher desires with respect to the open parts and controllers Since the business associations are for the most part focusing on globalization, the open at that point just as with the controllers inside the general public have better standards structure the hierarchical administration. Since the focus on progress is high, the push to be set forward ought to likewise represent the objectives that are to be reached. - Increasing case and worries about lawful risk Due to being global, the business associations today are exposed to progressively perplexing and increasingly methodical legalities that give them their abilities and restrictions in working with their business on specific nations around the globe. - More takeovers, mergers, acquisitions Since the associations are required to expand, the issue concerning the takeovers and converging of the associations with different business organizations, it simple to reason that the duty of the administering division of any business association subjects the pioneers to depend on various goals to have the option to manage the said business exchanges with other. - Global Competition and Technological change Conveying these things into thought

Sunday, July 5, 2020

Splendid Technology and Fashion Term Paper - 1925 Words

Splendid Technology and Fashion Ltd (Term Paper Sample) Content: splendid technology fashion limitedBusiness planPrivate ConfidentialMarch 2014 Table of Contents TOC \o "1-3" \h \z \u  HYPERLINK \l "_Toc383546815" 1. Executive Summary  PAGEREF _Toc383546815 \h 2 HYPERLINK \l "_Toc383546816" 2. Industry, Target Customer, and Competitor Analysis  PAGEREF _Toc383546816 \h 3 HYPERLINK \l "_Toc383546817" 2.1 Industry Description  PAGEREF _Toc383546817 \h 3 HYPERLINK \l "_Toc383546818" 2.2 Target Customers  PAGEREF _Toc383546818 \h 3 HYPERLINK \l "_Toc383546819" 2.3 Competitor Analysis  PAGEREF _Toc383546819 \h 5 HYPERLINK \l "_Toc383546820" 3. Product/Service Plan  PAGEREF _Toc383546820 \h 5 HYPERLINK \l "_Toc383546821" 4. Marketing Plan  PAGEREF _Toc383546821 \h 5 HYPERLINK \l "_Toc383546822" 5. Operations and Development Plan  PAGEREF _Toc383546822 \h 6 HYPERLINK \l "_Toc383546823" 6. Critical Risks  PAGEREF _Toc383546823 \h 7 HYPERLINK \l "_Toc383546824" 7. Offering  PAGEREF _Toc383546824 \h 7 Executive Summary Splendid Technology and Fashion L td is a firm that will involve manufacturing of sewing machines that are electronic along with making Kandora. Kandora is a type of fashion attire that the business aims at producing for its target market. The business will aim at providing the latest trends of Kandora wear for males ranging from two years and above. Splendid Technology and Fashion Ltd will also provide a machine that is fast, easy to use and less tasking to all business people who are willing to make their businesses increase in productivity through technology. The business aims at producing a Kandora in just five minutes, which is only possible using technology in the form of a computer driven sewing machine. The third aspect of the business targets business people who are interested in the latest fashions in Kandora wear who will be encouraged to visit the firms premises to view the different trends and fashions in Kandora. The business faces a lot of competition from companies like Kenwood, Arison, General, Sony , and LG that deal in electronic equipment. Yet, this competition exists in a dynamic environment on both technology and fashions but the business aims at succeeding because of the way it intends to use technology to support its fashion business. With all modes of product and service delivery, the business aims at satisfying the needs of its target customers. The business plan entails the options of selling its products, which includes face-to-face sales and trial product sales. This is possible because the products are fast enough to increasing the outputs of users per unit time. Several risks are likely to face the business. These include the challenge of new fashions and manufacturing technologies, the high prices, and imitation from Western fashions and styles. The business will need a starting capital of 1,500,000 Dhs. This amount will be allocated to technical employees (500,000 Dhs), purchases (400,000 Dhs), employment of specific officers (100,000 Dhs), and precaution or co ntingency (500,000 Dhs). 2. Industry, Target Customer, and Competitor Analysis2.1 Industry Description Splendid Technology Fashions Ltd will operate in a dynamic and competitive market involving two industries: technology and fashion. Because of this combination, the technology side of the business will drive the fashions side of the business. That is, all transactions involving selling clothes, buying clothes, et cetera are solved using technology solutions. Technology industry is the most dynamic and advancing today. The fashion industry is equally changing so rapidly because the ever-changing tastes that people have about clothes or fashion in general. Since technology is rapidly growing, most services the company will offer to its clients will be using technological equipment or devices. On the other hand, the demand of new fashions of clothes is ever on the rise as more people begin to want to wear newly fashioned clothes.2.2 Target Customers The business has two products for sale, the machines, and Kandoras. Therefore, it will have two types of customers starting with males who wear Kandoras and business people who own tailoring shops. Most of the customers willing to buy the kandura will be the local male youth. They will be made available for different age groups ranging from two year olds males to adult males and Arabian Gulf males (Down, 2000). Eventually, it was a requirement for every Emeriti to wear a Kandora. However, globalization revolution has led to introduction of western fashion and most Emeriti youth (men) prefer the western trends compared to traditional Kandora. It is the aim of the business to prepare trendy and appealing Kandora in order to ensure that more men buy them. More people have begun to wear Kandoras especially those who understand Arabic. The Kandoras have also gained more preferences for special events and occasions. So emeriti who follow the traditional fashion wear the Kandoras every time and the Emeriti who follow the west fashion wear the Kandoras for special events. This means both groups will wear Kandoras (Fusaro, 2000). The company will ensure that there is high value for the products. Moreover, the business will ensure that customers receive the best customer service. Deliveries will be made to customers at request either via telephone or by visiting the offices. The customers are assured that they will receive their Kandoras within five minutes after visiting the offices. The customer care department will carry out a customer satisfaction evaluation after every three months where customers will receive a brief questionnaire to fill out. Additionally, the questionnaire will cover product quality to allow for feedback from consumers. Besides this group of customers, individuals who own tailoring shops will act as the secondary consumers. They will contribute to the business by purchasing clothes from the firm to sell to their customers. Furthermore, other shop owners may want to visit the p remises to learn more about fashion and Kandoras will be charged a small fee, which will assist him in bettering his own business. Out of this category of clients, the ranking of the target customers from the primary to secondary are-Local youths (male)Males of all agesMales from Arabian GulfShop owners who buy KandorasShop owner interested in fashion and learning about KandorasShop owners who buy machines 2.3 Competitor Analysis In the area of technology, competition will come from those individuals and/or companies that might want to start making tailoring machines. Companies like Kenwood, Arison, General, Sony, and LG are electronics companies are and potential competitors to Splendid Technology and Fashions Ltd. In fact, they are a primary threat in the sense that they have been in the business of making professional electronic machines for years now. However, Splendid Technology and Fashions Ltd is established in a region where Kandora is common besides others traditional clo thes. The business will need data gathering and analysis about Kandora as a fashion that can meet the fashion needs of its customers (Jackson, 2002). Product/Service Plan The Kandora tailoring machine is a powerful equipment controlled by a computer. This is in alignment with the businesss intention of using technology to drive its business of making and selling fashion products, mainly, clothes. The benefit of this machine is to make a Kandura very quickly --in approximately 5 minutes. The tailor just needs to take the customer's measurements and feed them onto the machine causing the Kandora to ready after 5 minutes. At this speed, the business can output about 100 units of Kandora within the normal 8-5 working period. This means in a weeks time, the business will have produced about 500 pieces of Kandora that are ready for distribution. The machine could create different styles of Kandora depending on what the customer wants. It is also able to suit current enhancement and trends in the market (Smithsonian Institution, 2001). Marketing Plan The product will help the tailors by saving their time and make a lot as possible Kandoras in less time. The benefits of computing in the fashion industry are many but for this particular business, efficiency and effectiveness will be essential. The price will be high because it is a new technology machine whose parts are expensive. Therefore, for this reason we can use two ways to sell the machines. The first way is personal sales strategy, which means personal face-to-face contact with the owners of the tailoring shop to explain clearly the benefits of our product and how the machine will help them. The second way is trial period strategy, which means give the machine to the owners of the tailoring shop for 1 day to understand the machines benefits. Operations and Development Plan There are steps that to follow in order to create an industrial machine. The first step will involve designing the machine. The company will require moulded aluminium to make the injection. There will be a requirement to purchase copper, chrome, and nickel, which is useful to make certain parts of the machine. The metals are useful to make a motor. The industrial machine has a basic part that houses the machine itself. The part is known as a bit it is made of iron using a computer numerical control machine (CNC). The CNC is in charge of creating holes and putting in components appropriately (Skyhorse Publishing, 2007). Manufacturing the bit requires steel mouldings, heat-treating, grinding and a lot of polishing to ensure that there are meticulous terms to house the components. When designing the machine, factors such as w...

Wednesday, July 1, 2020

The Picaresque of Alice’s Adventures in Wonderland and its Role in Lewis Carroll’s Social Commentary - Literature Essay Samples

As a popular and widely loved novel, Alice’s Adventures in Wonderland; and, Through the looking Glass and What Alice Found There has been translated to well over a hundred languages and is a household tale that most people have enjoyed in their childhood. With a seemingly lighthearted storyline full of imagination and adventure, the novel also intended to have depth and share the author Lewis Carroll’s thoughts on the Victorian society. Carroll uses the picaresque aspect of Alice’s narrative to produce effective social commentary on the Victorian lifestyle through playful use of words, rhyme, and even the characters themselves; these elements aid in Carroll’s criticism of the victorian way of life and 19th century England’s politics. The characters that Alice meets on her adventure along the way show different parts of the Victorian lifestyle that allow for those defective features to be emphasized and highlighted. A picaresque novel is one that is usually a first-person narrative, relating the adventures of a rogue or lowborn adventurer as he or she drifts from place to place and from one social environment to another in an effort to survive. Though Alice is obviously not from a low class family due to her somewhat educated responses, once Alice is in the rabbit hole her social background become irrelevant. Carroll uses Alice’s education to contribute to the perception of Victorian England. Throughout the novel Alice refers to her lessons and education, usually proud of the knowledge she’s gathered during them. However, when Alice applies this knowledge it is either useless or wrong. For example, She can remember the how many miles to the center of the earth, but she mistakenly thinks that everything will be upside down when she passes through to the other side.Down, down, down. Would the fall never come to an end? I wonder how many miles Ive fallen by this time? she said aloud. I must be getting somewhere near the centre of the earth. Let me see: that would be four thousand miles down, I think — (for, you see, Alice had learnt several things of this sort in her lessons in the school-room, and though this was not a very good opportunity for showing off her knowledge, as there was no one to listen to her, still it was good practice to say it over) — yes, thats about the right distance — but then I wonder what Latitude or Longitude Ive got to? (Alice had not the slightest idea what Latitude was, or Longitude either, but she thought they were nice grand words to say.)(Carrol 10-11). Carroll also mocks tales that Victorian children were forced to read for educational purposes. He criticizes these tales repetitive morals of consequences for foolish actions. . . . she had read several nice little stories about children who had got burnt, and eaten up by wild beasts, and other unpleasant things, all because they would not remember the simple rules their friends had taught them: such as, that a red-hot poker will burn you if you hold it too long; and that, if you cut your finger very deeply with a knife, it usually bleeds; and she had never forgotten that, if you drink much from a bottle marked poison, it is almost certain to disagree with you, sooner or later. (Carroll 13) This also alludes to the fact that Alices Adventures in Wonderland and its accompanying â€Å"densely woven masterpieces† do not follow the same path as the other children’s books of that Victorian era (Hunt, 49). Carroll conveys â€Å" the challenge of realizing that understanding how different readers read (even two very generalized groups labelled â€Å"adults† and â€Å"children†) is not to bring them to the same understanding but to appreciate (and value) their different understandings† (Hunt, 41). This ultimately underlines a flaw in his society. Another social comment that Carroll makes is on the importance of class in Victorian society through the Garden of Live Flowers in Through the Looking-Glass. Alice encounters these flowers that attempt to represent the plants as different levels within the British social class structure. In this miniature garden world that Carroll creates, the finer and rarer specimens (i.e. the tiger-lily, and the rose) are in a higher class than the more common and simpler daisies. The characteristics of each type of flower alludes to its rank and class in the garden. And here they [the daisies] all began shouting together, till the air seemed quite full of little shrill voices. Silence, everyone of you! cried the Tiger-lily, waving itself passionately from side to side, and trembling with excitement. They know I cant get at them! it panted bending its quivering head towards Alice, or they wouldnt dare to do it!Never mind! Alice said in a soothing tone and , stooping down to the daisies, who were just beginning again, she whispered If you dont hold your tongues, Ill pick you!There was silence in a moment, and several of the pink daisies turned white.Thats right! said the Tiger-Lily The daisies are the worst of all. When one speaks, they all begin together, and its enough to make one wither to hear the way they go on! (Carroll, 137) When Alice first enters the garden, she sees and speaks to the tiger-lily first, while the daisies interrupt and chatter away until threatened to stop by Alice. The rose assumes some sort of authority over Alice as it criticizes her from the very beginning of the conversation even showing traces of racism with reference to Alice’s color. As this relates to the issue of class structure and how power is divided among the classes,it also shows the stupidity of it. Normally in British society, power is divided unequally with the higher classes getting most of the share. In the Garden of Live Flowers there seems to be existing class levels, but because all of them are planted into the ground and none can reach another no flower can in fact assume more power than another. This makes the tiger-lilly delusional to think its ‘kind’ is better that the others and highlights the same issue in Victorian society. Capitalism is an economic and political system in which a country s trade and industry are controlled by private owners for profit, rather than by the state. This was well practiced in the victorian era which enriched the pockets of the elite while impoverishing the already less fortunate of England. In capitalism, as in Through the Looking Glass, this practice translates into both relentless pursuit of the unattainable and a lack of appreciation for the attained.The image portrayed here by Carroll of someone reaching for a desired object, obtaining it but continually seeing something else apparently even more desirable just beyond the horizon of availability, represents the heart and soul of the capitalism which thrived in Victorian England as it does in the world today.The prettiest are always further! she said at last, with a sigh at the obstinacy of the rushes in growing so far off, as, with flushed cheeks and dripping hair and hands, she scrambled back into her place, and began to arrange her newfound treasures.What mattered it to her just then that the rushes had begun to fade, and to lose all their scent and beauty, from the very moment that she picked them? Even real scented rushes, you know, last only a very little while- and these, being dream-rushes, melted away almost alike snow, as they lay in heaps at her feet-but Alice hardly noticed this, there were so many other curious things to think about (Carroll 178) Use of superlatives such as the prettiest are the object of this unquenchable desire and are capitalistic desires as it is impossible to obtaining anything superlative. For Alice this fact translates into a physical distance (further) that cant be crossed. For the Victorian capitalist money translates into the distance between different levels of material wealth. Just as Alice does not care that her new found treasuresmelted away almost alike snow, the true materialist never appreciates what they have because they are caught up in the quest for other curious things to think about. Carroll uses Alice’s innocence to show how this capitalist was of thinking in unknowingly embedded in the Victorian mind. Overall, Alice’s Adventures in Wonderland; and, Through the Looking-Glass and What Alice Found There was more than just a nonsense tale but rather one of â€Å"complexity, ambiguity, and flexibility†(Hunt, 49). Carroll uses the picaresque aspects of the novel to emphasize flaws in the Victorian society as well as their effect on the members of the society. Carroll effectively conveyed his message without breaking the amusement of the children’s novel. As a great artwork, it is unsurprising that this novel remains a cherished tale. Works Cited Carroll, Lewis. Alices Adventures in Wonderland and Through the Looking- Glass and What Alice Found There. Edited by Hugh Haughton, Penguin Classics, 2009.Print. Hunt, Peter. â€Å"The Fundamentals of Childrens Literature Criticism: Alices Adventures in Wonderland and Through the Looking-Glass.† The Oxford Handbook of Childrens Literature, Edited by Julia L Mickenberg and Lynne Vallone, 29 Nov. 2012, pp. 35–51.Print. The Social and Political Contexts of the Alice Books. Literature, History Culture in the age of Victoria. victorianweb. 28 May 2005. Web. Feb 12,2018 .

Tuesday, May 19, 2020

Concept Of Management - Free Essay Example

Sample details Pages: 2 Words: 615 Downloads: 9 Date added: 2018/12/28 Category Management Essay Type Assignment Level High school Tags: Organization Essay Did you like this example? Introduction For the activities of an organization to run smoothly, there is a need to lay down proper management structures and management. Management is described as the process of planning, organizing, directing and controlling the organizations resources to a specific predetermined goal(Study.com, 2014). A concise account of this management function will explain the management concepts. Planning Planning is the formulation of strategies, plans, programmes, procedures, policies, standards and objectives determination that is required to attain the goals of the organization. Henri Fayol described it as the plan of action to follow, the phases to go through and the process to utilize. It is important to note that the future of an organization is created by the consequences of actions and the laid down plan(Tezel, Koskela and Tzortzopoulos, 2009). The manager should ensure that the idea is bright and that everyone on board knows what they need to accomplish. There exist various types of plans that can be proposed in an organization. It includes but not limited to strategic plans, tactical plans, operational plans, long-term plans and short-term plans(Study.com, 2014). Don’t waste time! Our writers will create an original "Concept Of Management" essay for you Create order Organizing Organizing is the second concept of management. It is described as the process of developing relevant functioning structures and physical facilities that are required to execute the plans with the aim of achieving the stated goals. Materials and human resources are assigned to various units and relationships defined among the multiple subunits. Hence organization is to classify and identify the functions to be performed to attain the targets of an institution. On the other hand, it can also be described as the ability to establish working relationships with the workers. Organizing tasks may be based on work specialization(Conkright, 2015). Directing Directing is the third concept of management. It involves motivating and stimulating persons in an organization to willingly undertake the actions that are desired as per the plans and objectives. Directing predominantly deals personal aspects of management hence; motivation is an integral part of addressing to ensure that the desired results are attained. Many times, problems in the organization arise from the desires of people, attitudes, and undesirable behaviors from individuals and groups hence the manager needs to be productive leaders to tame this problem. It is because people are inclined to follow persons who present as the way of satisfying their wishes, desires, and needs. Hence directing involves leadership styles, motivation, communication and approaches that appeal to the masses. Controlling Controlling is best described as the establishment of measurements, standards, and comparisons of the results received against the agreed criteria and necessary measures put in place to correct deviations from the plan that was laid down. Hence controlling makes the final concept of management with the sole purpose of ensuring that the directed actions are as per the objectives and plans. It means that monitoring is a process of regulation and evaluation of ongoing activities to ensure that the ultimate goal is achieved (Conkright, 2015). Conclusion In conclusion, it is agreeable that management is a type of activity that is distinct that is geared towards getting things to be done through other persons and that it differs from a different kind of events. Also, the managerial functions are universal, and all persons involved in management in any field of the human efforts typically perform typical administrative roles irrespective of the institution that they are managing. Bibliography Conkright, T. A. (2015) Using the Four Functions of Management for Sustainable Employee Engagement, Performance Improvement, 54(8), pp. 15â€Å"21. doi: 10.1002/pfi.21506. Study.com (2014) Four Functions of Management: Planning, Organizing, Leading Controlling Video Lesson Transcript | Study.com, study.com. Available at: https://study.com/academy/lesson/four-functions-of-management-planning-organizing-leading-controlling.html. Tezel, B., Koskela, L. and Tzortzopoulos, P. (2009) Four Functions of Management, Management.

The Business Operations Of Marriott International Became...

Before Marriott International became the largest hotel company in the world, it began as root beer stand in Washington D.C. in 1927. Young newlyweds, J. Willard and Alice Marriott, found instant success by offering good food at good prices. Soon, they added hot food items to their menu and restaurant, Hot Shoppes, was born (Marriott, p. 2). From there, they ventured into airline catering, and in 1957, made history by opening the first hotel in Arlington, Virginia (Marriott, pp. 2-3). By 1982, Marriott became a global phenomenon and revolutionized the hospitality industry through its creativity and constant innovation. Today, the company is known for its work environment and excellent business operations, which are based on five core values: â€Å"put people first, pursue excellence, embrace change, act with integrity, and serve our world† (Marriott, p. 5). As of 2015, the company had 20 brands running 4,175 hotels in 80 countries and occupies 15% of the hospitality market sha re (Matthews, 2016 , p. 1). CUSTOMER SATISFACTION CUSTOMER LOYALTY Marriott International understands that high customer satisfaction is directly linked to success. With so many options available to consumers, brand loyalty and repeat purchases are crucial to survive. In 2011, Marriott introduced the Marriott Rewards program (Marriott, p. 8). The loyalty program lets travelers earn points by booking a hotel room, shopping with partners, booking meeting rooms, referring friends, and more. Any amountShow MoreRelatedHilton And Hilton Hotel History Essay4343 Words   |  18 Pages Marriott VS Hilton Hilton Hotel History: In 1919, a thirty-one-year-old banker by the name of Conrad Hilton traveled to Cisco, Texas to franchise his bank. When he arrived, he went to the Mobley Hotel only to find it was completely sold out. The owner felt awful and began to explain how he wanted to just retire, and that is where it all began. Conrad Hilton purchased the hotel and changed the name to ?The Hilton?. Hilton was growing his revenue through the roof and eight years later, HiltonRead MoreMarriott International Case Study1864 Words   |  8 PagesHospitality Industry ---- A Case Study of Marriott Internationals Acquisition of Starwood Hotels Resorts Worldwide Introduction On 23 September 2016, Marriott officially announced the completion of acquiring Starwood at the price $13.6 billlion. Lately, it is not surprising to see the report like this has swept over the business sector in the newspaper. Merger and acquisition (MA) have been regarded as a critical part of the framework of doing business in a market economy. And this is supportedRead MoreCustomer Service At The Marriott Hotel And Resort Brands2437 Words   |  10 PagesAbstract The following essay explores the quality of customer service at the Marriott Hotel and Resort brands. This essay will introduce the definition of quality customer service, followed by the key players involved. Furthermore, the Marriott’s strategies for enhancing quality customer service and the results and competitive advantage will be discussed. Going forward, this essay will make use of the present term â€Å"Customer Care† in replacement of the outdated term â€Å"Customer Service†. Also, to clearRead MoreSwot Pest Analyse of Marriot International2303 Words   |  10 PagesMarriott International Introduction This research focused on SWOT analysis, Porters 5 forces model and PEST analysis of Marriott . Marriot International is a leading company with more than 3,700 lodging properties in 73 countries and territories. [Marriott International] Marriott International manages many hotels brands. Marriott Hotels amp; Resorts are located more than five hundred hotels, two-thirds of them - in the U.S. This is a hotel with a full range of services: they are equipped fitnessRead MoreBethesda, Maryland Is The Headquarters Of Marriott International3805 Words   |  16 PagesMaryland is the headquarters of Marriott International Incorporate. This unique organization transpired from a root beer stand in 1927 into a world-renowned hospitality hotel chain in 1957. Information provided will focus on the evolution of the root beer stand into the Marriott International Incorporate vast hospitality empire. Today, the Marriott hospitality industry has 5,756 hotels with 30 brands in 118 countries with 1.1 million rooms. Additionally, the Marriott generated $14 billion in revenueRead MoreMarriot vs Fairmont7689 Words   |  31 PagesContents Introduction and Background 2 Industry 2 Fairmont 2 Marriott 2 Why These Two Companies? 3 Environmental Analysis 4 General Factors 4 Specific Factors 4 Customers 5 Environmental Uncertainty 5 Shareholders/Stakeholders and their Interests 5 Hotel Industry Changes in 3 to 5 years 5 Organizational Culture 6 How Is Company Culture Established? 6 How is Culture Developed? 6 How is Culture Maintained? 7 Social Responsibility and Ethics 8 Reputation 8 Ecological FootprintRead MoreManagement and Outrigger Hotels Essay1249 Words   |  5 Pagesï » ¿Information systems for managers Case study: Outrigger Hotels and Resort The solution is here†¦ Magic Data The solution is here†¦ Question 1-The current IS resources of Outriggers:    1. Technical Resources:    * Hardware(Personal computers; Routing equipment).    * Software (Stellex, in 1987; Stellex 2.0, in 1992; centralized IT systems; E.Piphany; JD Edwards). – Appendix 1    * Networking comportments of IT infrastructure (XML interface; Electronic interface; IBM AS 400 Platform; WindowsRead MoreA Brief Note On Hotel And Lodging Sector Essay2056 Words   |  9 PagesHotel and lodging sector is one of the oldest parts that make up the hospitality industry. The origins of the industry can be traced to the earliest of times known to mankind. â€Å"The history of hotels is intimately connected to that of civilizations; facilities offering guests hospitality have been in evidence since early biblical times† (Levy-Bonvin, 2003, para.1). While the most ancient hotels did not have all the modern amenities that consumers have become accustomed to receiving when frequentingRead MoreEssay on Majestica Hotel in Shanghai5231 Words   |  21 PagesMAJESTICA HOTEL IN SHANGHAI? On March 20, 2005, Richard Roy, executive vicepresident of Majestica Hotels Inc., was in China, for negotiations with Commercial Properties of Shanghai Limited (CPS). They were discussing a possible management contract under which Majestica would be the operator of a new luxury hotel there owned by Shanghai Industrial Holdings. Majestica Hotels Inc. was one of the world’s leading operators of luxury hotels. The expansion into mainland China had been on management’sRead MoreMarriott Corp. - the Cost of Capital4186 Words   |  17 PagesHarvard Business School 9-298-101 Rev. March 18, 1998 Marriott Corporation: The Cost of Capital In April 1988, Dan Cohrs, vice president of project finance at the Marriott Corporation, was preparing his annual recommendations for the hurdle rates at each of the firm s three divisions. Investment projects at Marriott were selected by discounting the appropriate cash flows by the appropriate hurdle rate for each division. In 1987, Marriott s sales grew by 24% and its return on equity stood

Wednesday, May 6, 2020

Influence Of The Advertising Media On Gender And...

Abstract The advertising media often stereotypes gender roles either for added effects or for humor. Repeated use of these role-plays reinforces the public’s perception about how men and women should behave. This also shapes the expectations that society has towards them. The manipulation of these stereotypes by the media is an unconscious byproduct of the thinking of most men and women about what roles each gender should play. Deterministic theories emphasize that men and women evolve differently and they play distinct roles. This paper will dissect the issue of the influence of the advertising media on gender perceptions and representation of stereotypes. Gender stereotypes in advertising media Introduction The advertising media is a powerful tool for passing messages and when it comes to gender issues, it can influence behavior. For instance, the common adage that ‘boys will always be boys’ is a byword for male playfulness, aggressiveness and encourages boys to be outgoing and daring. Girls on the other hand, are represented as pretty creatures that should not get muddy but are always clean. When bombarded with such subtle messages, the narrative of male machoism and women beauty slowly takes shape in the minds of the populace. Gender identity Gender identity is the sense male and females have regarding their different roles and expectations in the social set-up. According to Pollitt, children begin developing a sense of gender by the age of two years through theShow MoreRelatedMedia Based On Social Stereotypes930 Words   |  4 Pagesanalysis of media based on social stereotypes. There are two advertisements used one is based on gender inequality and the other is based on the gender biased and racial inequality. These two advertisement’s provides a good example of how media influences society. Analysis of these advertisement will show how the creator of the advertisement uses social stereotypes. Advertisement 1 analysis Nowadays the representation of gender in media has become very common. It is all about the representation of phenomenallyRead MoreEffect Of Gender And Gender Representation On Media1735 Words   |  7 PagesThe effect of gender and gender representation in media has been widely researched in various academic disciplines, including anthropology and communication studies. Similar gender role expectations are not just restricted to Western culture either. A study on gender representation in East Asian advertising by Michael Prieler is a demonstration of the influence of gendered communication. The research examines the male and female representation in the advertising of East Asian countries like HongRead MoreHow does the mass media reinforce sterotypes?1508 Words   |  7 Pageshumanity (Lester, 1996, p.1). When the mass media engage in stereotyping, misleading representations concerning members from diverse cultural groups are confirmed. In this essay, a broad range of texts will b e used to examine the ways in which the mass media construct and reinforce social stereotypes around gender, ethnicity and age, as well as how the media shape ones imagination though direct images. It cannot be doubted that the media profoundly influence peoples attitudes and outlooks. They conveyRead MoreThe Representation Of Gender And Media978 Words   |  4 PagesNowadays the representation of gender in media has become very common. It is all about the representation of phenomenally rapid change: change’s in gender relation transformations in media technologies, regulatory frameworks, content ownership and theoretical revolutions in the approaches used to make sense of gender representations. Gender and media aims to freeze the frame, press the pause button, or hit the refresh key to construct that how media shows social stereotypes. There are many advertisementsRead MoreMedia And Its Effects On Society976 Words   |  4 Pagesaddicted to media. Used as a powerful source of knowledge and entertainment, media plays an enormous role in the development of human life and gender distinction. Through the use of media, guidelines consisting of generated ideas and ways of living, affect both men and women. This then creates an altered thinking process that leads to an environment susceptible of stereotyping and ridicule. For both sexes, this negative portrayal of media causes a constant downfall of self-image and media persuadedRead MoreBrainwashing Youth : How Advertising Influences Children On Gender Images1496 Words   |  6 Pages Brainwashing Youth: How Advertising Influences Children on Gender Images For advertising companies, the topic of advertising to children is one that is very controversial and could lead to a lot of debate on whether it is even ethical to do so. None the less advertisements continue to be aired and targeted towards a particularly vulnerable group: children. At a young age it is a critical time for children. They are not only developing their mental and physical capabilities, but they are also developingRead MoreWhy And How Gender Stereotypes1654 Words   |  7 PagesWhy and How Gender Stereotypes in Advertisements are Challenged Traditional gender roles were constructed based on devotion to cultural value as well as social construct based geographical placement. Males were usually associated and expected to express masculinity while females on the other hand had to express femininity (Ickes). The gender roles have been preserved for too long and it has become almost like a permanent component of a society—like a body part itself, rather than a constructed normsRead MoreWomen Objectification Of Women1524 Words   |  7 Pagesportrayed through advertising for the most part gives off a negative message to girls who struggle with body image and even women who want to look a particular way. The most negative message that advertising portrays is objectification of women and violence towards them. Women and girls need to recognize the true meaning behind the advertisements that we see in all aspects of media. They should not allow themselves to be objectified in any way, nor accept that this is the way the female gender is portrayedRead MoreGender Roles In The Movie Zootopia914 Words   |  4 Pagesfair as everyone hoped. In Zootopia and Miss Representation there are a lot of similarities when it comes to Gender, when you compare to gender in America. Gender is the physical, behavioral and personality traits that a group considers normal for its male and female members. Gender is a background identity that acts on our behaviors and influences how other people evaluate us. There are many similarities in the movie Zootopia and how it mirrors gender struggles in the United States. Throughout theRead MoreIdentity : Social Identity And Self Identity Essay1640 Words   |  7 Pagessociety. Gender is an important aspect of our social identity as it helps people to conform into a contributing member of society. Unlike sex, which refers to people’s biological differences of being female or male, gender is socially constructed; it is a set of social expectations of how people should act based on their sex (O’shaughnessy Stadler, 2012, p370). Advertising plays an important role in constructing ideologies and social expectation in society, which has a large influences on what people

Poem Analysis Incantation - 882 Words

Preston Middleton Poetry Summer Assignment Hildbold Czeslaw Milosz Incantation Prompt: Much is said about the power, for good or evil, of language. In the poem Incantation, the author discusses this power. In the opening line, the author sets the stage for the piece, stating: â€Å"Human reason is beautiful and invincible.† Read the poem carefully, and then write a well-developed essay in which you analyze how the author conveys the power and potential of language. Language has an indisputable power in our society. From persuasive essays to pep talks, we as humans have long recognized and harnessed, to the best of our ability, this truly awesome power. Poetry, for example, is often utilized to express a depth of emotion and reality untouched by simpler communication; a profundity not often experienced in our daily lives. In his poem, Incantation, Czeslaw Milosz focuses on this power, and conveys it effectively through simple yet elegant uses of several literary devices. In so doing, he creates an exquisite abstraction of the eloquence of language, and reinforces the construct to continually spotlight the attention of the audience. Milosz states that when human reasoning is driven by love of knowledge, and expressed through poetry, it â€Å"establishes the universal ideas in language / And guides our hand so we write Truth and Justice† (4-5). He writes with a confidence that conveys his believe in that precept. His writing style emphasi zes the inexhaustible potential of theShow MoreRelatedThe Sound Devices Used Within the Tyger by William Blake983 Words   |  4 PagesWhere the Sleeping Tyger Lies: An Analysis of the Sound Devices Used in The Tyger by William Blake The Tyger, written in 1974, is one of both simplicity and mystery. Within this poem written by old English William Blake, there are 13 full questions within this short 24 line work. Though many literary analysts have attempted to forge a meaning from this work, not one theme has a more correct stance than any of the others. One clear symbol within the piece is the Tyger, who represents some formRead MoreEssay on Kubla Khan: A Miracle of Rare Device1330 Words   |  6 Pages Samuel Taylor Coleridge’s poem â€Å"Kubla Khan† is a masterpiece of ambiguity; from its inception to its meaning. â€Å"Kubla Khan† is a poem of abundant literary devices; most notably these devices include metaphors, allusions, internal rhyme, anthropomorphism, simile, alliteration, and perhaps most of all structure. But the devices that Coleridge used to create â€Å"Kubla Khan† is at the very least what makes this poem provocative; Coleridge’s opium induced vision and utopia n ideals combined with his literaryRead More Ode To The West Wind Essay1549 Words   |  7 PagesShelleyamp;#8217;s adaptation of Danteamp;#8217;s work is evident throughout most of his writing. In amp;#8216;Ode to the West Windamp;#8217; it is quite apparent. He was writing this poem in a wood on the outskirts of Arno, near Florence, which is Danteamp;#8217;s hometown. The use of the terza rima poem is Shelleyamp;#8217;s most obvious adaptation of Dante and he relies upon Dantesque ideas to write his poetry. The image of the leaves being blown by the wind amp;#8220;like ghosts fromRead MoreConfessional Poetry Essay1640 Words   |  7 Pagesautobiographical, but did often express deeply disturbing personal experience. (Academy of American Poets) Three important poets who are typically associated with the confessional poetry movement are Anne Sexton, Allen Ginsberg, and Denise Levertov. An analysis of selected works from these poets yields a deeper insight into the individual poets and the broad differences among them. Poetry rarely flourishes in a vacuum. As such, the influences and history of each poet is important to understanding theirRead More Nuala Nà ­ Dhomhnaill’s The Astrakhan Cloak Essay2381 Words   |  10 Pagescollection of poems by Nuala Nà ­ Dhomhnaill. Several aspects of the book deserve notice from the reader, including structural and thematic elements that work to develop an overall sense of mystery, wonder, and loss. A significant theme of the poems in the collection is the dichotomy of the supernatural and civilized worlds, and the sense that there are forces in the world just beyond our perception and understanding. In general the poems presented are short, but the final inclusion is a l onger poem dividedRead MoreComparison of the Supernatural in Coleridge’s Kubla Khan and Christabel3512 Words   |  15 PagesColeridge’s achievement as a poet rests on a small number of poems which can be divided into two diverse groups:- the daemonic group which consists of the three poems The Ancient Mariner, Christabel, and Kubla Khan and the conversational group which includes the poems like The Eolian Harp, Frost At Midnight, the irregular ode Dejection and To William Wordsworth. The later poems Limbo and Ne Plus Ultra mark a kind of return to the daemonic mode. The poems of the daemonic group bring out Coleridge’s preoccupationRead MoreEssay on Emptiness in The Hollow Men2815 Words   |  12 PagesThe Waste Land, he felt as though he had not been able to fully convey the sense of desperation and emptiness in that work. Beginning with Doris’s Dream Songs and Eyes I Last Saw in Tears, he explored these themes, eventually uniting all such poems in T he Hollow Men. The end product is a work that, unlike The Waste Land and its ultimate chance for redemption, has only the indelible emptiness of the hollow men as its conclusion. The hollow men are those who, in life, did not act on their beliefs;Read MorePoems with Theme with Life and Death and Their Analysis8446 Words   |  34 PagesEI WAI KHAING AN ANALYSIS OF THEMES ON LIFE AND DEATH OF SOME POEMS Abstract: Some basic elements of poem and types of poem are included in this paper. Although there are countless number of poems on Life and Death, only the ones which seem noteworthy are studied and analysed in terms of themes. Different opinions of different poets on life and death found in their poems are also presented and contrasted in this paper. This paperRead MoreA Compilation of Essays on People and Their Personalities4701 Words   |  19 Pagesis more difficult as it becomes impossible after a certain point. The former is the one which is more popular. Primitive magic served the purpose of securing safety either by injuring enemies, or by protecting oneself by talismans, spells and incantations. Such believes have survived over the ages and many people believe in mascots and sorcery which later was condemned by the church. Magic however has a simple way of avoiding terror and witches were burnt for centuries. However, newer beliefs didRead MoreCarol Ann Duffy Poems Analysis8144 Words   |  33 PagesOriginally Introduction Memories play a significant role in the poetry of Carol Ann Duffy, particularly her recollections of childhood places and events. The poem â€Å"Originally,† published in The Other Country (1990), draws specifically from memories of Duffys familys move from Scotland to England when she and her siblings were very young. The first-born child, Duffy was just old enough to feel a deep sense of personal loss and fear as she traveled farther and farther away from the only place she

Retain Talent and Accelerate Performance †MyAssignmenthelp.com

Question: Discuss about the Retain Talent and Accelerate Performance. Answer: Introduction: In this paper a perspective on employee recognition and engagement is highlighted. The hypothesis tested in this chapter is that recognition is the only factor influencing engagement in employees all over the world. This is tested for different countries in this chapter (Gostick Elton, 2009). The results suggested that the factors influencing engagement were career opportunities, integrity and identification of employees with the organization. The chapter also describes in detail how each of these factors are important. The next chapter prescribes methods and factors that should be considered when calculating rewards for recognition (Gostick Elton, 2009). It helps to focus on the parameters that should be considered while rewarding so that the right impact is obtained out of the same. The tools prescribes are the award level, the award budget and creativity of awards for performance excellence. The next chapter suggests ideas to reward the employees. It provides a total of 125 ideas (Gostick and Elton, 2009). All these ideas are based on the suggestions of managers all over the world. The chapter also highlights how recognition can boost management capabilities by grouping the ideas into five categories which include interaction, objective setting, recognition, responsibility and trust.This is the concluding chapter of the book (Gostick Elton, 2009). It predicts how recognition propels results and target achievement in businesses. It asserts that essentially short term forces do not help firms to reach objectives in the long run. It claims that recognition of one success provides momentum for thousands of other such successes and leads to long term growth for firms in any part of the world. References: Gostick, A., Elton, C. (2009).The Carrot Principle: How the Best Managers Use Recognition to Engage Their People, Retain Talent, and Accelerate Performance [Updated Revised]. Simon and Schuster.

Analyze The Impacts Of Gambling Samples †MyAssignmenthelp.com

Question: Discuss about the Analyze The Impacts Of Gambling. Answer: Introduction: Gambling, as an activity can be considered as a social evil as it does not cause any attrition to the overall welfare of the residents of a society. The report tries to analyze the impacts of gambling and the implications of its over consumption in an economic perspective. Gambling can be done in different ways, like lotteries, using poker machines, table games or scratches. In the previous year, it has been observed from the recent statistics that the residents of Australia have been involved extensively in the above-mentioned practices of gambling. The most extensively used mode of gambling were the usages of the electronic machines, which can be seen as the predominant source of revenue generated from gambling as a whole in the country. With around 198,300 machines in use across the nation, in 2009, there was a revenue generation of a strikingly huge amount of $59,700 from gambling in the country. Apart from the revenues from gambling, the revenues generated from the taxes and dut ies on this activity are one of the significant sources of revenue for the country and create an employment of 35000 people. The report tries to discuss the socio-economic costs of this activity and tries to emphasize on the policies, which helps in reduction of this activity with regards to the usage of the poker machines (Philander, 2013). Gambling: Social and Economic Costs: Gambling, as an activity, is mainly used for the recreational purposes by the residents of Australia. According to the stakeholders of the industry, the activity is beneficial socially to the residents as through the gambling activity they can take out time for recreation from their otherwise stressful life. They also state that the activity helps in offering intangible advantages to the communities, including improvement in the elderly citizens quality of life and forming a high cohesion in the environment. However, there can be the presence of costs and benefits which cannot be tangibly gauged by the individuals while doing this, which falls in the social costs of gambling. This is related to the externalities that can be generated In the society as a whole from the gambling activities (Thomas et al., 2012). The social and the economic costs of the gambling activities in this context are discussed below: Crime cost- The cost of crime in related to incarceration spending and involvement of the police can directly and indirectly cost around 152 million and 174 million. Business/ Employment Costs- Gambling may lead to loss of jobs or overall productivity and costs incurred by the employers in this process. Bankruptcy- This involved the social cost in the form of legal expenses. Cost of social service- This cost is incurred in relation to the loss of jobs, productivity and the gambling behavioral issues minimization treatments. The cost can indirectly go up to 174 million. Family cost- Gambling can lead to upsurge in the domestic violence, unsettling behavior and separation in marital relationships, thereby giving rise to a cost in relation to the family dynamics (Wu Chen, 2015). Lobbying costs- The resources used in gambling have an opportunity cost as they could have used for other useful and productive purposes contributing to the welfare of the society. Gambling: Effects on economic efficiency: Gambling is such an activity that its addiction leads to a pathological consumption trend thereby leading to an uncontrollable desire to gamble. This soon becomes an obsession and thereby the life of the individual is hugely affected. The trend of over-consumption leads to the unfair utilization of time and money of the concerned individuals. In this case, 1.4 million of the residents are found to be involved in this activity, which also has negative implication on the terms of trade of Australia. There can be direct as well as indirect effects of gambling activities on the economy of Australia. The direct effects of gambling leads to net addition of resources in the community, as the casinos can be seen to have implications on the income and job scenarios of the country. These indirect benefits in the income and employment scenarios can be related to the commodities provision to the patrons of gambling. The indirect effects can be seen in this context when the income of the employees leads to increase in the expenditures, thereby creating even more employment scopes. To estimate the indirect effects of this activity, the input-output model is used, which evaluates the impacts of this activity on the efficiency and development of the Australian economy. The model deals with the dynamics of output of one industry as input to others and deals with the effects of the activities of one industry on the demand and supply sides. The model also takes into account the multiplier effect s, which causes cyclical and rippling implications on the economy. The model can take into account the negative externalities of over-consumption of this activity, which leads to an inefficient equilibrium differing from that of the socially optimum one. As the marginal private benefits of the individuals directly participating is bigger than the marginal social benefit of the economy as a whole, there are spillover effects, which can be shown with the help of the following diagram: The demand for gambling is inelastic to changes in price as it falls under the category of addiction. This implies that the imposition of taxes or duties on the activities of gambling does not cause much difference in the demand for gambling. This may in turn lead to black marketing of the activity thereby proving that taxations do not lead to an efficient solution to the problem (Gu, Li Tam, 2013). Policies to reduce the problem: a) Pigouvian tax implementation- This kind of tax is imposed in the activities which is related to negative externalities in the economy. In this case, this kind of tax imposition can help in increasing the efficiency in the market as the negative externality can be ruled out by imposing a Pigouvian tax of the same amount. The proper resource allocation can help in decreasing the problem of unbalanced growth too. This can lead to creation of the dead-weight loss on part of the government, which can lead to decrease in the gambling activities in the market (MacKenzie Ohndorf, 2016). b) Poker machines quota- The game played in poker machines does not require any skill and is specifically game of chance. These machines have RTP by 90% in Australia As per the recent reports; Australians annually lose $12 billion due to the usage of the poker machines. Therefore, imposition of restrictive quota on the poker achiness can help in curbing the negative externalities. c) Non-price policy implementations: i) The strategies of intervention of families to help in curbing the gambling activities of an individual can prove to be beneficial. ii) The program of Research of National Gambling, an all-state funded program, if properly implemented can prove to be effective in reducing the problems. iii) The country has implemented various awareness generation programs, including revelations of the myths that have been prevailing in the economy of the country, which can also be effective in this cause. Conclusion: From the above discussion, it can be asserted that there are various negative implications of the gambling activities on the overall welfare of the citizens of the country. With the consistently increasing influence of the same on the communities in the country, it is increasingly becoming mandatory on part of the regulatory and the governing bodies of the country to implement measures which can prove to be beneficial in curbing the gambling activities of the country. The negative externalities of gambling can be reduced by generation of awareness, imposition of Pigouvian tax, establishment of quotas on the poker machines and breaking of the myths prevailing among the citizens regarding the so-called benefits of the country. References Gu, X., Li, G., Tam, P. S. (2013). Casino tourism, social cost and tax effects.International Gambling Studies,13(2), 221-239. MacKenzie, I. A., Ohndorf, M. (2016). Coasean bargaining in the presence of Pigouvian taxation.Journal of Environmental Economics and Management,75, 1-11. Philander, K. S. (2013). A normative analysis of gambling tax policy.UNLV Gaming Research Review Journal,17(2), 2. Thomas, S. L., Lewis, S., McLeod, C., Haycock, J. (2012). They are working every angle. A qualitative study of Australian adults' attitudes towards, and interactions with, gambling industry marketing strategies.International Gambling Studies,12(1), 111-127. Wu, S. T., Chen, Y. S. (2015). The social, economic, and environmental impacts of casino gambling on the residents of Macau and Singapore.Tourism Management,48, 285-298.

Tuesday, April 21, 2020

Morality the Adventures of Huckleberry Finn Essay Example

Morality the Adventures of Huckleberry Finn Essay Huckleberry Finn – Morality Society establishes their own rules of morality, but would they be accepted in these days? For example, throughout the novel Huckleberry Finn , Mark Twain depicts society as a structure that has become little more than a collection of degraded rules and precepts that defy logic. This faulty logic manifests itself early, when the new judge in town allows Pap to keep custody of Huck. The law backs that Judge Thatcher up and helps him to keep me out o my property. The judge privileges Paps rights to his son over Hucks welfare. Clearly, this decision comments on a system that puts a white mans rights to his propertyhis slavesover the welfare and freedom of a black man. Whereas a reader in the 1880s might have overlooked the moral absurdity of giving a man custody of another man, however, the mirroring of this situation in the granting of rights to the immoral Pap over the lovable Huck forces the reader to think more closely about the meaning of slavery. In implicitly comparing the plight of slaves to the plight of Huck at the hands of Pap, Twain demonstrates how impossible it is for a society that owns slaves to be just, no matter how civilized that society believes and proclaims itself to be. In addition, childhood has been described by the author, as an important factor in the theme of moral education: only a child is open-minded enough to undergo the kind of development that Huck does. It was a close place. I took p [the letter Id written to Miss Watson], and held it in my hand. I was a-trembling, because Id got to decide, forever, betwixt two things, and I know it. I studied a minute, sort of holding my breath, and then says to myself: All right then, Ill go to hellEm dash intended here? and tore it up. It was awful thoughts and awful words, but they was said. And I let them stay said; and never thought no more about reforming It, describes the moral climax of the novel. We will write a custom essay sample on Morality the Adventures of Huckleberry Finn specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Morality the Adventures of Huckleberry Finn specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Morality the Adventures of Huckleberry Finn specifically for you FOR ONLY $16.38 $13.9/page Hire Writer Jim has been sold by the Duke and Dauphin, and is being held by the Phelpses spending his return to his rightful owner. Thinking that being at home in St. Petersburg, even if it means Jim will still be a slave and Huck will be a captive of the Widow, would be better than being in his current state of peril far from home, Huck composes a letter to Miss Watson, telling her where Jim is. When Huck thinks of his friendship with Jim, however, and realizes that Jim will be sold down the river anyway, he decides to tear up the letter. The logical consequences of his action, rather than the lessons society has taught him, drive Huck. Huck decides that going to hell, if it means following his gut and not societys hypocritical and cruel principles, is a better option than going to everyone elses heaven. This is Hucks true break with the world around him. At this point he decides to help Jim escape slavery once and for all, and he realizes that he, Huck, will not be re-entering the civilized world: he has moved beyond it morally. Since Huck and Tom are young, their age lends a sense of play to their actions, which excuses them in certain ways and also heightens the profundity of the novels commentary on slavery and society. Huck and Tom know better than the adults around them, but they lack the guidance that a proper family and community should have offered them. Furthermore, Huck and Tom encounter individuals who seem good (Sally Phelps, for example), but Twain takes care to show us that person as a prejudiced slave-owner. Preacher be hanged, hes a fraud and a liar. The shakiness of the justice systems that Huck encounters lies at the heart of societys problems: terrible acts go unpunished, yet frivolous crimes, such as drunkenly shouting insults, lead to executions Sherburns speech to the mob that has come to lynch him accurately summarizes the view of society given in this book: rather than maintaining collective welfare, society is marked by cowardice, a lack of logic, and profound selfishness.

Thursday, April 16, 2020

How to Choose an Effective Organizational Pattern in Your Paragraph

How to Choose an Effective Organizational Pattern in Your ParagraphYou're probably wondering 'which organizational pattern should I use in my paragraph?' when writing a persuasive speech. This is an extremely important part of persuasion because if you can successfully persuade someone to do something, your persuasive speech will be used as evidence by the recipient.It is crucial that you know how to choose an effective organizational pattern. In this article I'll explain to you what an effective organizational pattern is and how you can find it.An effective organizational pattern is one that is easy to remember. For example, the firm 'Meegan Wright' is not an effective organizational pattern. The key benefit is that it is something people would associate with a company and will make them remember it. This means that you must focus on the association with the recipient.The next thing to know when writing a persuasive speech is that organizational pattern should you use in your paragr aph? First of all, we have a big list. Here are three of the most common:In addition to these major organizational patterns, you also have many more small types of organizational patterns. The major organizational patterns listed above are just the ones that tend to be used the most frequently and are easily recognizable.So, which organizational pattern should you use in your paragraph? Of course, the most effective way to pick an effective organizational pattern is to create a 'memorization map' and use it. That is, you should take a step back and see what associations the recipient has with a given pattern and then attempt to use that as a key word in your speech. As a summary, you should consider the pattern of the organization you are trying to influence, what associations that pattern makes with the recipient, and how that association would lead the recipient to do a particular action. Then you should write a persuasive speech using that information. Once you have done this, yo u should know what organizational pattern should you use in your paragraph?In conclusion, you should carefully consider which organizational pattern should you use in your persuasive speech. Then you should learn more about the three most common organizational patterns and use them to make your persuasive speech work!

Monday, March 16, 2020

Australias Declining Birth Rate essays

Australia's Declining Birth Rate essays One great, recent and long-lasting concern for the nation of Australia is the precipitous decline in the Australian birth rate. The Australian birth rate is one of the lowest birth rates in the civilized world. Statistics have also shown that a growing number of Australian women are postponing childbirth later and later. This is not only true of teenage mothers but also young women in their twenties, whom are traditionally at their most fertile biological peak' as well as more economically and personally stable than teenagers. The most frequently cited reasons for the low Australian birth rate, an object of frequent debate in the nation, include the lack of available affordable childcare as well as the fact that more and more women are pursuing careers, eschewing motherhood until later in life, only then finding out that hey have problems with their fertility. Also, the proportion of the population aged 65, past childbearing age, has grown steadily in Australia since 1975. (Australian Health Trends, 2001) Since 1976, the Australian birth rate has been sinking below replacement levels for the nation. This recent fall since the 1970's is even greater than the fall that occurred with the introduction of the birth control pill to the nation in the 1960's. Unlike the single factor of the introduction of the birth control pill, the 1970's anti-teenage mother campaign waged by the government, cutbacks in the health system regarding prenatal and day care, and social trends that de-emphasized motherhood have all created a trend towards later childbirth and smaller families since 1976. The burgeoning wealth of the population, the lack of social status accorded to motherhood in general as well as early motherhood, and even the increased rate of travel amongst young Australians have all been blamed for this growing trend. Also, the higher rate of congenital abnormalities...

Friday, February 28, 2020

Assignment Example | Topics and Well Written Essays - 500 words - 148

Assignment Example There 155 units are supplied to the market at that price. Results are shown in the table in Q.2 An increase in demand as a result of a decrease in prices without a corresponding change in supply will push the demand curve upwards and hence result to a shift of the demand curve to the right, that is, from D to D2. An increase in prices will reduce the consumer’s purchasing power and hence shift the demand curve downwards to the left; from D to D1 as shown by the arrows. An increase in prices will result to an increase in supply and this shifts the supply curve to the right from S to S2. A decrease in prices decreases supply shifting the supply curve to the left from S to S1. The shift is shown by the arrows, demand remains constant. The equilibrium moves to the left incase of a decrease in supply and to the right in case of an increase in supply. An increase in both supply and demand will expand the market resulting in an increase in both the prices of the goods and also the quantity of goods supplied and demanded. The equilibrium shifts to the right (William 12). A decrease in both demand and supply will contract the market leading to lower prices of goods and lower quantities of goods traded. Hence the equilibrium price and quantity shifts to the left (William

Wednesday, February 12, 2020

Applicationof nursing process to delivery cultural competent care to Research Paper

Applicationof nursing process to delivery cultural competent care to Haitian Americans - Research Paper Example The immigrants faced a huge test of survival in the new lands. Most of the Haitians, however, had fled to France. This was because of the French policy of assimilation, which saw most educated Haitians go to France. Over time, the number of Haitians living in the US has increased. According to the 1990 census conducted in the United States, there were more than 290,000 Haitians in the United States (Zephir, 2004). This figure, however, does not include the tens of thousands who live in the US illegally. Being of the black race, and with the historical racial segregation of the US, the Haitians have always faced a huge task of being accepted into the community. Like most other Blacks, they have faced political as well as social discrimination from the whites of the United States. This made survival for the Haitians a very difficult endeavor. Today, however, the Haitian Americans as well as other ethnic groups from the black race are a strong part of the American

Friday, January 31, 2020

ANALYSIS OF THE MOVIE MY TRIP TO ITALY Essay Example | Topics and Well Written Essays - 250 words

ANALYSIS OF THE MOVIE MY TRIP TO ITALY - Essay Example These two actors were egotistical, self-absorbed and rude; this is what makes it the more hilarious. This time round, they have been assigned to a second round of restaurants in Italy. Just like several other sequels, the entry of this lacks the surprise element, however that was expected. The thinness of the material is the weakest part in this movie. By trying to intensify the dialogue as well as the characters it outstays its welcome. The narrative is not adequate to stop the movie from losing steam and earlier than expected. Nobody could argue with overstaying in Italy though. Italy’s beauty, comprising Tuscany, Liguria, Rome, Caprio and Amalfi are spectacularly captured by James Clarke’s camera. There is effective utilization of wide angles and overhead shots in image capture such as the cities in the back of the frame as well as boats on the water as the camera moves away in a continuous tracking shot. This is one unbelievably looking movie; however one ought to ask what Winterbottom’s motivation was in coming up with another entry; being one of the most diverse moviemakers globally and usually does not make the same movie a second time. There is recycling of some of the thematic material from other movies such as the Look of Love, which also featured Steve Coogan as a negligent father. Both of the actors are extremely eloquent with their invention. There is more discussion regarding death and age as well as frequent reference to poets such as Lord Byron and pop staples such as Roman holiday. The ironic and thematic goal is that the actors are busy discussing death; not realizing how much time they are wasting. However, the movie’s comedic mistake is in trying to soften Coogan’s character .He was needy, unfaithful and jealous in the first movie but in the sequel he is growing older and intends to spend more time with his son; adding a bit of sentimentality. On the other hand, Steve is more

Thursday, January 23, 2020

Cal Ripken :: essays research papers

The relationship that this book has with psychology is a very familiar one. One would not expect to look at this book with a psychological view, unless you look into the deeper meanings of Ripken and what his thought process is. The book allows you to see what a boy’s point of view of a family that grew up in a modest fashion, with baseball being prevalent throughout his life.   Ã‚  Ã‚  Ã‚  Ã‚  After reading the book and asking myself what Mr. Ripken was thinking during his life and the content of the book I find myself relating it to Psychology. You can see how Ripken developed into a player from his point of view and how he handled himself mentally. You can see how he his family, mostly his dad has influenced him throughout his younger days and all the way through his professional career. By reading of what his mind interpreted and the sights and sounds of the way he perceived things made this a highly psychological book. You can almost analyze Ripken by reading through the book and seeing first hand what he was thinking and personal details to what he thought was important.   Ã‚  Ã‚  Ã‚  Ã‚  The thesis of the book lies directly in the title. I remember reading through the whole book, wondering what the whole purpose in writing, or what was the motivation for the book other that to better understand the consecutive game streak that Ripken now holds. Doing the only thing that I know how to do. This simple statement is the thesis of the book. At first this is hard to believe, but the whole book describes it perfectly.   Ã‚  Ã‚  Ã‚  Ã‚  While growing up Ripken only two things: baseball and traveling. Hard work and games were part of his life. Ripken learns at an early age that he is not rich, not specifically talented, but a hard worker. He takes this attitude and applies it to baseball, following the example of his father. The simple for reason, which is also the thesis, is because this is the only way that he knew how.   Ã‚  Ã‚  Ã‚  Ã‚  The treatment that Ripken gets is a very familiar one. He is the oldest of four children, so this automatically put him in leadership role. This derives from his father being gone so often playing in the extensive list of minor leagues that Cal Ripken Sr. played up and down the East Coast. Since his father was away many times, this put Jr.

Wednesday, January 15, 2020

Long Term vs. Short Term Focus in Communication Essay

There are pragmatic differences between sales promotion and advertising, which marketers must bear in mind when attempting to communicate with the customers. The same case will apply when marketers attempt to communicate with customer by defining the appropriate media and non-media communications that are aimed at driving customer interest, demand and sale upwards. Brand value does not always increase the sale of the product depending on the price of the product and affordability. Instead, brand value may be more instrumental in customer retention. In the short term, discounts have the potential of increasing product sales, but in the long term, the customers’ perception of the product may be negative or positive as they ponder over why there was a discount. Primary Differences between sales promotion and advertising There are fundamental differences between sales promotion and advertising. Advertising is the form of communication via the diversity of media with the goal of persuading and making people aware of products or services. Advertising is equally a service to the target and consumers to inform them with truthful contents that are ethically generated in order for it to be accepted by the public. Advertisements are clear, truthful, tasteful, precise, original, reputable and ethical communications to the public. (Guideline Marketing, 1998). Sales promotion is the application of incentives to elicit a positive reaction by the consumer. Sales promotion gives the consumer advantages of using the product or service on promotion. Sale promotions are characterised by sponsorship, free gifts and vouchers, public forum of information, exhibited, educative and consultative. Therefore the fundamental difference between and advertisement and sales promotion is the on their acceptability by the consumers. (Guideline Marketing, 1998). Some media and non-media marketing communication that are typically employed to increase customer interest, demand and sales The media marketing communication that are typically employed to increase customer interest demand and sales are digital media, print media, pod casting , narrow casting and broadcasting, posting mails, telephone marketing, among others. (Promotion and integrated marketing communications, 2007) Non media marketing communication that are typically employed to increase customer interest, demand and sales are price discounts, non-media advertising, special offers, sales coupons, product and services sampling, product and service price rebates, competitions and raffles, games, product and service premium offers and counter promotions. (Promotion and integrated marketing communications, 2007) Does brand value always increase with increasing sales of the product? Not always does value always increases with increasing sale of the product. Perhaps it may help in customer retention. But in some instances, it can increase sales because more sales are a sign that the customers are crediting the brand as well as their perceptions to the product. This has implications that more sales are solidifying the brand value as long as the product is being sold for the purpose of brand building. Brand values that have increased sales due to high sale imply that the brand value is attractive. When the sales increase, there are signs that the customers are satisfied and are bound to make references to other over the value of the brand. (Bacak, 2006). How discounts have the potential to affect short term sales and long term brand value. Under a good marketing management, discounts have the potential of positively affective the short term sales and long term brand value depending on the perceptions of the customers on the brand following the discount. The understanding discount strategy is that the sale force is not overwhelmingly profit motivated. Instead, the priority is to create value that customer perceive as satisfactory. Most business would create a discount to enable more consumers interact with the product or service. (Lin & Lin, 2007, p. 1-131). According to Aaker (1991), discounts will provide short term sales competitiveness while customer benefit from the value that will be enhanced in the long term. During the time that a brand is under discount sale force, the consumers are given a chance to identify the product or service with their needs. (Lin & Lin, 2007, p. 1-131). An example of products where price discounts positive short term sales increase and long term brand value is the cosmetics. In this case the higher the discount the higher the sales as long as the brand image is highly placed. Thus as soon as the discount is initiated, the short term sales shoot up and the consumers perception of the brand shift and this may be positive or negative. If negative, the consumer could be expecting even more price discounts in the long term. (Lin & Lin, 2007, p. 130). Conclusion: This marketing communication paper has come out with very important lessons. First, in order to be successful in marketing communication, it is important to understand the fundamental differences between sale promotion and advertising so that the choice of media and non media communication can be rewarding to the marketing plan. Second, the possibility of an increasing brand value to increase sale is hinged on other factors like affordability. Finally, product price discounts have a short term effect of increased sales but a mixed effect on the brand value in the long term. Reference Aaker, D. A. (1991).Managing Brand Equity:Capitalizing on the Value of a Brand Name, NY: The FreePress. Bacak, M. (2006, March 18). The Benefit of Branding: Increase Your Sales and Promote Your Product by Building a Solid Brand. Retrieved April 10, 2009, from http://ezinearticles. com/? The-Benefit-of-Branding:-Increase-Your-Sales-and-Promote-Your-Product-by-Building-a-Solid-Brand&id=163889 Guideline Marketing, (1998). Guidelines for publicity, advertising, practice promotion and allied marketing activities. Retrieved on April 10th, 2009, available at http://www. capelawsoc. law. za/Files%20for%20New%20Website/Guidelines/Advertising%20E. doc Lin, N. & Lin B. , (2007, August). The effects of Brand Image and Products Knowledge on Purchase Intention Moderated by Price Discounts. Journal of International Management Studies. P. 1-131. Promotion and Integrated Marketing Communications, (2007). Marketing communications. Retrieved on April 10th, 2009, available at http://www2. cob. ilstu. edu/jsattaw/MKT%20230/Lectures/Lecture%209%20–%20Promotion%20and%20Integrated%20Marketing%20Communication. ppt